Digital Signage Boone NC

It's time to stop talking about digital signage. What? Stop talking about one of the greatest new revenue opportunities in pro AV? Yes, because digital signage is so much more than, well, digital signage.

Appalachian Tv Service
(828) 262-5199
521 Nc Highway 105 Ext # 3
Boone, NC
 
Go Wireless
(828) 264-2355
125 New Market Blvd
Boone, NC
 
Audio Grooves Incorporated
(828) 265-4339
267 Highway 105 Ext # 2
Boone, NC
 
Audiovision
(828) 264-5713
521 Highway 105 Ext # 1
Boone, NC
 
Gamestop
(828) 264-3999
1180 Blowing Rock Rd Ste B04
Boone, NC
 
Radio Shack
(828) 264-1818
1180 Blowing Rock Rd
Boone, NC
 
Sears Roebuck & Company
(828) 264-7327
468 New Market Blvd
Boone, NC
 
Creekside Electronics Incorporated
(828) 264-3039
247 Bub Teems Rd
Boone, NC
 
Boone Pawn & Music Company
(828) 264-0299
895 Blowing Rock Rd
Boone, NC
 
City Tv Service
(828) 264-4667
1516 E King St
Boone, NC
 

Digital Signage

Provided By:

Source: PRO AV Magazine
Publication date: May 1, 2006

By Mark Mayfield

It's time to stop talking about digital signage. What? Stop talking about one of the greatest new revenue opportunities in pro AV? Yes, because digital signage is so much more than, well, digital signage. As any linguist will tell you, the language we use frames the context of our thinking, and when we say “digital signage,” we tend to think of the replacement of static signs with electronic ones.

But digital signage is just one application within a much greater pro AV opportunity that currently has no commonly accepted label and no market ownership. The main reason for such fragmentation is the lack of a clear, comprehensive definition of exactly what this opportunity presents.

Some labels come close to accurately conveying the broader context, such as “digital media networks” and “dynamic visual messaging.” The online media source known as aka.tv lists at least a dozen terms to describe it, with the definition “media networks outside the home with a commercial imperative.” But even this definition excludes non-commercial applications such as wayfinding systems, corporate communications networks, or house of worship applications.

One thing that's clear is that it's a perfect fit for pro AV systems integrators keeping up with AV/IT convergence and technology trends.

Click here to read full article from Pro AV Magazine