Digital Signage Fayetteville NC

It's time to stop talking about digital signage. What? Stop talking about one of the greatest new revenue opportunities in pro AV? Yes, because digital signage is so much more than, well, digital signage.

Tactronics
(910) 864-5528
704 Festus Ave
Fayetteville, NC
 
Draughon Brothers Audio
(910) 484-7131
127 Maxwell St
Fayetteville, NC
 
Oj Tv Service
(910) 323-1838
1620 Clinton Rd Ste A
Fayetteville, NC
 
Pioneer Tv Service
(910) 323-1359
412 Raleigh St
Fayetteville, NC
 
Kmc Telecom/Fayetteville
(910) 438-9098
225 Green St Ste 101
Fayetteville, NC
 
Mas Tec
(910) 484-9011
834 Mcduffie St
Fayetteville, NC
 
R & P Electronics
(910) 864-7855
3311 Fort Bragg Rd
Fayetteville, NC
 
Arrow Electronics Incorporated
(910) 822-6300
7794 Privet Ct
Fayetteville, NC
 
Pittsboro Appliance Center
(919) 542-5178
107 Hillsboro St
Fayetteville, NC
 
Lee's All Purpose Electronic
(910) 860-1001
5512 Bragg Blvd
Fayetteville, NC
 

Digital Signage

Provided By:

Source: PRO AV Magazine
Publication date: May 1, 2006

By Mark Mayfield

It's time to stop talking about digital signage. What? Stop talking about one of the greatest new revenue opportunities in pro AV? Yes, because digital signage is so much more than, well, digital signage. As any linguist will tell you, the language we use frames the context of our thinking, and when we say “digital signage,” we tend to think of the replacement of static signs with electronic ones.

But digital signage is just one application within a much greater pro AV opportunity that currently has no commonly accepted label and no market ownership. The main reason for such fragmentation is the lack of a clear, comprehensive definition of exactly what this opportunity presents.

Some labels come close to accurately conveying the broader context, such as “digital media networks” and “dynamic visual messaging.” The online media source known as aka.tv lists at least a dozen terms to describe it, with the definition “media networks outside the home with a commercial imperative.” But even this definition excludes non-commercial applications such as wayfinding systems, corporate communications networks, or house of worship applications.

One thing that's clear is that it's a perfect fit for pro AV systems integrators keeping up with AV/IT convergence and technology trends.

Click here to read full article from Pro AV Magazine