Sales Language Boone NC

Think about the way you sell and the way you present your product or service. How many times do you think you use the word we? Read the following article and you will get the answers.

Adapticom Inc
(919) 870-7401
8356 Six Forks Road # 103
Raleigh, NC
Services
Marketing Consultants, Computer Consultants, Computer Systems Consultants and Designers, Product Design and Development Consultants, Product Development and Marketing

Data Provided by:
The Revive Team, LLC
(919) 802-0424
102 Maldon Drive
Cary, NC
 
Lyerly Agency, Inc
(704) 525-3937
4819 Park Road
Charlotte, NC
 
2Step Creative
910-332-5901 x 110
6779 Gordon Rd.
Wilmington, NC
 
Zander Guinn Millan
(704) 333-5500
831 East Morehead Street
Charlotte, NC
 
MKW Industries, Inc.
(828) 558-0118
123 Tioga Trail
Hendersonville, NC
 
L B Marketing Services
(828) 687-1456
28 Coventry Woods Dr
Arden, NC

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Blumenthal Qualitative Research
(704) 947-5490
8828 Oakham Street
Charlotte, NC
 
The Awen Marketing
(704) 751-0440
221-1 South Lafayette Street
Shelby, NC
 
Carolina CorporateWear
(704) 540-4613
4430 Bridgewood Lane
Charlotte, NC
 
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Sales Language

Think about the way you sell and the way you present your product or service. How many times do you think you use the word we? My bet is hundreds.

How many times should you use the word we? My answer is none.

Everything you do or say is in “we” format—especially if you have a marketing department. Does the customer care about you or themselves? Obvious answer. So why do you “we-we” all over them? They don’t care about you—unless you can help them.

The key in mastering any kind of sales is switching statements about you and how great you are and what you do, to statements about them, and how great they are and how they will produce more and profi t more from ownership of your product or service.

Here’s the secret: Take the word we and delete it. Delete it from your slides, your literature and especially from your sales presentation. You can use I but you can’t use we.

Here’s the power: When you stop using we, you have to substitute the word you or they and say things in terms of the customer. How they win, how they benefit, how they produce, how they profit, how they will be served and how they have peace of mind.
We is for selling. You is for buying.

Mandate for understanding: Go through your entire presentation, record it, listen to it actively, which means taking notes. Count the word we. I’ll bet there are plenty.

Click here to read the rest of the article at SuccessMagazine.com