Used Vehicle Sales Manager Winston Salem NC
Used Vehicle Sales Manager
From Automotive Retailing Today...
Used vehicle sales managers are responsible for the appraisal, purchase, reconditioning, display and merchandising of the used vehicle inventory. Managers ensure customer retention by hiring, training and evaluating their sales staff to be customer-focused. Sales managers also strive to have their sales team meet daily, weekly and monthly vehicle sales quotas and to make sure that their department is profitable.
Sales managers are expected to uphold the highest ethical standards.
Job duties for a used vehicle sales manager include:
- Forecasting goals and objectives for sales, gross and key expenses on a monthly and annual basis and preparing an operating budget for the department.
- Hiring, motivating, counseling and monitoring the performance of all used vehicle sales employees and processing commission sheets and monitoring payroll.
- Understanding, keeping abreast of and complying with federal, state and local regulations that affect used-vehicle sales.
- Assisting individual salespeople in setting aggressive yet realistic monthly goals and assisting on sales and closing deals, as well as approving sales.
- Tracking all customers and making sure all leads are logged.
- Maintaining vehicle inventory and local market analyses to determine which vehicles to stock.
- Monitoring customer satisfaction ratings for the department and ensuring proper follow-up of all potential buyers by developing, implementing and monitoring a prospecting and sales control system.
- Communicating daily with the new-vehicle sales manager regarding units needed for used-vehicle inventory.
- Assisting in the development of advertising campaigns and other promotions.
- Keeping abreast of local auto auction activity and prices and attending auctions on a regular basis.
Used-vehicle sales managers should have two years of experience in automotive sales with a proven ability to sell a minimum quota according to dealership management. Additionally, the ability to manage a number of salespeople is necessary for this position.
Managers are required to maintain the profitability of their department while controlling expenses and maintaining customer satisfaction, as well.
Managers are required to not only understand and keep abreast of the federal, state, and local regulations that affect their operations, but must also comply with these regulations as well as hazardous waste disposal, OSHA Right-to-Know and provide necessary training on these regulations and ethical practices.
Management personnel require strong communication skills to deal with customers, employees and vendors.
People working within the automotive retail industry often have to work extended hours, evenings and weekends to achieve their goals.
A valid state sales license is often required.
A high school diploma, or the equivalent. A college degree is preferred. A strong background in business, mathematics, marketing and computers is also useful.
A used vehicle sales manager will begin his or her career as a salesperson and with enough experience is able to become the used vehicle sales manager, then general sales manager. Sales managers often become general managers of dealerships.
The average annual earnings of used vehicle sales managers are approximately $82,000 to $106,000. Earnings vary depending on experience, and the dealer's geographic location and size.
Some dealerships, especially larger ones, may pay bonuses and have special incentive programs for exceeding sales quotas.
Please click here for more information about average salaries.
Benefits vary by employer, but most dealerships offer on site training, health insurance, retirement plans, and other benefit options. Talk with the specific dealer human resource manager about benefit packages.
- National Automobile Dealers Association
- Community Colleges
- Northwood University
- College of Automotive Management
- Automotive Management Institute
Find out more at CareerVoyages.gov