Ways to Grow Your Business Boone NC

It can be difficult enough to grow, expand and maintain a healthy business in a strong economy. When the market turns sour, it can spell disaster for the small business owner conscious of cost. Here are three simple steps you can take to keep your business expanding, even when the going (or growing, in this case) gets tough.

Appalachian State University SBTDC
(828) 262-2492
130 Poplar Grove Rd, PO Box 32114
Boone, NC
 
Fayetteville State Univ. Cape Fear Region SBTDC
(910) 672-1727
1200 Murchinson Rd., Suite 6
Fayetteville, NC
 
University of North Carolina at Pembroke
(910) 775-4007
COMtech Livermore Dr.
Pembroke, NC
 
NC A&T State University SBTDC
(336) 334-7005
2007 Yanceyville St., Ste. 300
Greensboro, NC
 
North Carolina State University, Capital Region
919-715-7373 ext. 627
5 West Hargett Street, Suite 600
Raleigh, NC
 
Appalachian State University SBTDC
(828) 262-2492
130 Poplar Grove Rd, PO Box 32114
Boone, NC
 
East Carolina University
(252) 328-6157
300 East First Street, Willis Bldg.
Greenville, NC
 
Elizabeth City State University SBTDC
(252) 335-3247
1704 Weeksville Road ,P.O. Box 874
Elizabeth City, NC
 
Western Carolina University Sub-Center, Asheville
(828) 251-6025
68 Patton Ave., Suite One
Asheville, NC
 
University of North Carolina at Wilmington, SE
(910) 962-3744
601 South College Rd
Wilmington, NC
 

Ways to Grow Your Business

It can be difficult enough to grow, expand and maintain a healthy business in a strong economy. When the market turns sour, it can spell disaster for the small business owner conscious of cost. Here are three simple steps you can take to keep your business expanding, even when the going (or growing, in this case) gets tough.

1. Reward Customer Loyalty. When looking to branch out, focus on your existing customers-they already know and trust you. The truth is that it's easier and far cheaper to increase business from existing clientele than to rope in new prospects. Offer your loyal customers new or additional products and services relating to an existing offer-then reward that same trust and loyalty by offering these services at a reduced rate. Also, consider offering discounts on existing services for the referral of new business prospects, in lieu of additional incentives.

2. Get More Bang from Your (Marketing) Buck. If you're aiming to keep your sales soaring without significantly increasing your advertising expense, buckle down when it comes to negotiating without advertisers. Remember that economic downturns affect advertisers substantially too. Use this downswing to your advantage and agree on a fair, yet discounted price. If the price is set in stone, you might request a larger ad for the same money.

3. Good Publicity on the Cheap. Strike out and launch your own PR agency in the interest of your existing business.

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